OFF BRAND
BRANDING PROJECT
Client
OFF BRAND
Country
COSTA RICA
Industry
Streetwear
LOGO VARIATIONS
01. LOGOTYPE
MAIN VERSION
LOGOTIPO
ALTERNATE VERSION
02. ISOTYPE
VERSIÓN PRINCIPAL
The Challenge
Our challenge was to redefine Off Brand’s identity to resonate with Costa Rica’s middle segment—creating a brand that felt accessible yet aspirational, stylish yet functional.
The Conquest
We delivered a bold rebranding that blends versatility, urban edge, and everyday comfort—making Off Brand a go-to name in Costa Rican footwear.